Foods don’t get much more coveted than a scoop or two of delicious ice cream on a hot day. Ice cream comes in scores of different flavors.
Just ask Baskin Robbins®, which has long touted its own 31 flavors – a different flavor for every day of the month of July. Even though there seems to be a flavor for everybody these days, certain palate-pleasers remain more popular than others. According to an August 2019 survey conducted by ProdegeMR, a provider of people-driven insights for the market research industry, chocolate was consumers’ preferred ice cream flavor in Canada, with 23 percent of survey respondents indicating it was their favorite. The International Dairy Foods Association indicates that Americans favor a different flavor of ice cream.
In the United States, vanilla is the flavor of choice, perhaps because vanilla goes with everything and can enhance so many other desserts and treats. As popular as vanilla ice cream is, cookies and cream are being scooped up more and more, and is the most popular flavor in 14 different states.